DTC Skincare Brand Curology Forges Partnership With Amazon

Dermatologist-powered and personalized skincare brand Curology has named Amazon its newest retail partner. 

 

The move follows the brand's first successful expansion beyond its direct-to-consumer business to brick-and-mortar at Target last winter. 

 

Through Amazon's Prime Shipping, consumers will have faster access to Curology products so consumers can combat skin issues quickly and effectively. Curology products address a wide range of concerns, from acne to dark spots to dry skin.

 

“At Curology, we're always making big moves to expand access to our products through a range of e-commerce and brick-and-mortar channels,” said Heather Wallace, CEO at Curology. “Following the success of our Target partnership, we are excited to expand our omnichannel footprint with Amazon.”

 

Wallace said Amazon’s $3.5 billion skincare category and army of loyal customers further cements awareness of the brand’s OTC skin care products. 

Curology will be adding 18 non-RX dermatologist-designed skin care products to Amazon, including its best-selling acne cleanser, gel moisturizer, cream moisturizer, emergency spot atch and more. This Amazon launch will also be inclusive of three new products:  Curology's Dark Spot Serum, Liquid Pore Exfoliant and Emergency Spot Patch Clusters. 

 

The entire lineup will be available for Amazon Prime shipping and can be found here.

Curology Adds Future Proof to Personalized Rx Skincare Line